• AutoTL;DR@lemmings.worldB
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    10 months ago

    This is the best summary I could come up with:


    "Here is [sic] the latest slides we have on privacy," Senior Vice President of Services Eddy Cue wrote to CEO Tim Cook and then-SVP of Marketing Phil Schiller in January 2013.

    The exhibit is, as noted, redacted for public filing and abridged, so slides not pertaining to Google's search dominance and other issues at trial are missing.

    The slide notes items like Facebook's 2007 "Introduction of Beacon, which tracks users even if they opt out," and Microsoft's launch of "IE8 with privacy settings off by default."

    There's a curious and blunt, tiny-text note underneath this slide: "Automatic privacy to consumers would make it tougher for Microsoft to profit from selling online ads.

    Apple makes similar points about "Siri and Voice Search" but takes a particular swing at Samsung's Android phones.

    As noted by Jason Kint of Digital Content Next, the same batch of exhibits made public by the DOJ reveals that Apple wasn't entirely averse to gleaning some insight into their customers' search habits.


    The original article contains 772 words, the summary contains 164 words. Saved 79%. I'm a bot and I'm open source!

    • vacuumflower@lemmy.sdf.org
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      10 months ago

      In 2013 they to some extent still targeted geeks, developers, Linux users.

      Also it's the elitist part of their image, it was somewhat culture-oriented, and that culture involved sci-fi, cyberpunk etc.

      And the "anti-utopian" part is classic for Apple advertising.

      We so quickly forget that at some point both Apple and Google weren't perceived as hostile to computer geeks or various high causes and actually as geeky themselves. People would simp for them, not very stupid or ignorant people.

      It's amazing how things come clear with time.