A college is removing its vending machines after a student discovered they were using facial recognition technology::A photo shared on Reddit showed one of the vending machines with an error code suggesting it used facial recognition tech.

  • Swordgeek@lemmy.ca
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    9 months ago

    I’m surprised nobody has discussed the most obvious “marketing” use of this data: Differential pricing.

    Someone walks up to the machine. Based on the image seen by the machine, they determine which product is most likely to sell, and bump that product’s price up by a quarter or 50 cents.

    If they’re not doing it now, they’re preparing to do it in the near future.