The long-awaited day is here: Apple has announced that its Messages app will support RCS in iOS 18. The move comes after years of taunting, cajoling, and finally, some regulatory scrutiny from the EU.
Right now, when people on iOS and Android message each other, the service falls back to SMS — photos and videos are sent at a lower quality, messages are shortened, and importantly, conversations are not end-to-end encrypted like they are in iMessage. Messages from Android phones show up as green bubbles in iMessage chats and chaos ensues.
Apple’s announcement was likely an effort to appease EU regulators.
They probably will. They’re aware of and actively foster the “in-group” psychology that plays out in youth social circles. Anyone with a non-Apple phone is excluded as lower class, weird, or less-than. You don’t get included in the group chats that are often the center of your peers’ social lives because no one wants the annoyance of dealing with the limitations of conversing with a green bubble. You must conform, purchase the correct products, and sign over your life to the correct social media platforms if you want to participate in society.