If Gmail proved anything, it was that people would, for the most part, accept any terms of service. Or at least not care enough to read the fine-print closely.
When Gmail first came out 20 years ago (as of yesterday), we all thought that. It was a new world and nobody was thinking about the long term ramifications. Before that point, there wasn’t even such a thing as a Google account, Google was just a search engine that didn’t operate all that differently than Duck Duck Go does today.
I don’t even think that Google had a plan at that point in the game. Monetization was the obvious goal, but nobody really thought about what that would look like.
Since then, Google users’ privacy has experienced death by a thousand cuts. If the terms you have to agree with today were known then, Gmail never would have succeeded.
With every new product and feature added to a Google account holder’s toolbox over the past two decades, creeping normalization came with them, and here we are today…
Exactly. Same as is happening with privacy right now. Chip away bit by bit. Do it all at once and people will complain. But do it bit by bit and they won’t know until it’s too late.
Similarly to the story of the frog in the boiling water. Drop it in hot water and it’ll jump out. Heat the water slowly and it’ll boil to death.
But hey. At least we’ve got nothing to hide right? /S
You say that ironically, but in the early days of Google its motto was “Do No Evil” and it promoted non-intrusive advertising. There was this sense that Google was a company of engineers and that you could trust them.
I was under the impression that Google was giving me email out the kindness of their own heart.
When Gmail first came out 20 years ago (as of yesterday), we all thought that. It was a new world and nobody was thinking about the long term ramifications. Before that point, there wasn’t even such a thing as a Google account, Google was just a search engine that didn’t operate all that differently than Duck Duck Go does today.
I don’t even think that Google had a plan at that point in the game. Monetization was the obvious goal, but nobody really thought about what that would look like.
Since then, Google users’ privacy has experienced death by a thousand cuts. If the terms you have to agree with today were known then, Gmail never would have succeeded.
With every new product and feature added to a Google account holder’s toolbox over the past two decades, creeping normalization came with them, and here we are today…
Exactly. Same as is happening with privacy right now. Chip away bit by bit. Do it all at once and people will complain. But do it bit by bit and they won’t know until it’s too late.
Similarly to the story of the frog in the boiling water. Drop it in hot water and it’ll jump out. Heat the water slowly and it’ll boil to death.
But hey. At least we’ve got nothing to hide right? /S
You say that ironically, but in the early days of Google its motto was “Do No Evil” and it promoted non-intrusive advertising. There was this sense that Google was a company of engineers and that you could trust them.
(disclaimer: I didn’t trust them.)